If you’re looking for increased productivity and better time management, the automating processes on your WordPress site should help.
Today it has become very easy to set up a homepage. But WordPress promises you no lifelong relaxation after the start. In any case, a website requires efforts. When you run a WordPress website or blog, you already know how much time these little updates and backups take. In addition, various tasks become part of your everyday life. For example, regular updates are not to be missed because it will have serious consequences for your business and customers. When it comes to eCommerce sites, where transactions need to be managed, maintenance requires even more time. How can you save time to achieve increased productivity?
Plugins can do a majority of the work for you
Fortunately, WordPress makes automating time-consuming processes possible. This can be achieved mainly by using different extensions. Plugins help you get done the lion’s share of tasks so you do not have to do them manually anymore.
Avoid Performance Killers
However, the following should be noted: Almost every plugin can slow down your website a bit. If you suddenly notice that your homepage loads slower, it would be a good idea to check installed plugins with special tools and analyze their effects. Badly coded, obsolete or heavy plugins are often responsible for the long load times. So think about what’s more important to your site: performance, rich content, or business transactions? After answering this question, you should only focus on the most important processes. Everything else must still be done manually.
Which Areas need the Automation?
Automated processes not only make life easier for you but can also be the cause of poor performance. Therefore, it is first worth identifying areas that rely on automatic or manual editing. In order to have a clear overview of all processes, you can put together first and second-ranking tasks in a list like this one.
- Lead generation
- Lead nurturing
- Updates and backups
- Security and anti-spam
- Social media
- Content marketing
- customer projects
- Troubleshooting for customers
- Customer Service
- Manage employees or contractors
- Invoicing and accounting
- Bill collecting
- Updating the company website
You should understand all the processes on the website so you can determine areas that do not require automation. For example, nobody wants to talk to a bot to solve any problems. Therefore, automated troubleshooting would be a bad idea. Handling transactions and sending invoices manually can be a tedious and stressful process. Therefore, it makes sense to integrate a suitable payment gateway into the website rather than having to manually process transactions. The automation and planning of some marketing measures such as emails or newsletters would also be appropriate.
Updates are essential for your website, especially if you use many plugins or large themes. If the update does not happen for some reason (updates are often released after a while, and you can not keep track of everything), you may one day encounter security or compatibility issues. Manual updates will save you valuable time, which could be spent on creating content or interacting with your visitors.
WordPress already has a built-in system that takes care of updates to your website. You should only make custom settings. But if you really want to get more control over updates, there are some powerful plugins available. Companion Auto Update and Easy Update Manager are two great plugins that automatically update themes, plugins, and WordPress CMS. You decide for yourself how you want to automate your updates.
As is the case with updates, regular backups are an important security measure. Keeping your entire website secure in a secure remote location helps you quickly recover your site from accidental data deletion, a fatal error, or a hacker attack. You save time if you set up automatic backups in this area.
Updraft Plus and Jetpack are useful tools to automate backups. You can use it to schedule backups, specify what needs to be backed up, or unlock the full backup of your website and store copies in multiple locations.
Danger lurks around the net, so there’s no question that the site needs to be protected from external threats. Wordfence Security is an effective solution that ensures the security of your website. This security plugin is designed to protect WordPress sites. It includes an endpoint firewall and a malware scanner. Threat Defense Feed strengthens Wordfence with the latest firewall rules, malware signatures, and false IP addresses.
There are also other security plugins so you can choose an application that better suits your needs. Sucuri is also a very effective plugin to protect your WordPress site. If you need a simpler and reliable safety tool, Jetpack is advisable. This is an all-in-one tool that provides these features:
- Brute-force attack protection, spam filters and failure monitoring
- Daily or real-time backups
- Optional two-factor authentication
- Malware scanning, code scanning and automated problem solving
- Quick support from WordPress experts
As everyone knows, no one likes slow websites. An average user leaves a website if it loads for more than 3 seconds. Bad performance, among other things, is caused by heavy media files. It’s easy to optimize large images manually, but that’s time-consuming. Smush is a perfect tool for automatic image optimization. Smush meticulously scans every uploaded image, removes all unnecessary data, and scales it before adding it to the media library.
Many blog and website owners underestimate the benefits of planned posts. Not only is it time-saving, it’s also helpful if you want to create a consistent content stream for your targeted audience. If your readers know what your contribution is expected to be, there may be some interaction. If you want to plan a contribution, simply click on the button “Edit” next to “Publish immediately”.
And you get a picture like this:
Set the future date and time your post should be published on and click OK to save the settings. Then press the Schedule button.
Help is always a fine thing. By properly defining areas for automation, you can make operations productive without sacrificing performance.